Break the Cycle is an effort to build and promote cycling in the Black, Indigenous, People Of Color communities that is being led by Quality Bicycle Products. 

Recognizing that the cycling industry has not been very inclusive of these communities, Break the Cycle is a means to change how the cycling industry engages with these communities though courses on cycling and bicycle maintenance.  

Break the Cycle is intended to be used as a blueprint to create consistent engagement and education with BIPOC communities. Break the Cycle has partnered with dedicated non-profits who are local to the community, and desire to be part of the change, to host these programs. 

  • The Loppet Foundation

    The Minneapolis area leads the world in year-round outdoor activities. Ethnically and economically diverse individuals and families come together around a shared passion for the outdoors – a passion that is universal. The Loppet Foundation is at the center of this shared passion in Minneapolis.

  • Project Success

    Project Success motivates and inspires young people to dream about the future, helps them take steps to get there and gives them the tools they need to achieve their goals.

  • Nice Ride MN

    “Equity and access has long been a priority for Nice Ride, and I am thrilled to be working alongside our partners to expand these goals so significantly this riding season.”
    -Bill Dossett, Nice Ride Minnesota executive director

 
 
 

 -Rich Tauer, President of QBP